The City of Phyrra

During the last Great War between the empires of Machan and Aseti, the southern continent of Phyrras became a point of fierce contention. Claimed by both sides, Phyrras became a vast battleground. As word of these Duels reached across time and space, the city of Phyrra became the center of grand martial competition.

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FORTUNE: Cashing in on virtual goods

July 15, 2008

In a recent conversation with Sequoia Capital’s Roelof Botha (he did the YouTube and Meebo deals among others), he dropped an interesting tidbit. The market in China for virtual goods – digital swords, armor, dresses, etc. used in online games and communities – is larger than the market for online advertising. Let that soak in a bit.